Core idea：

Corporate mission-  Let the public enjoy the ultimate quality of life

Entrepreneurship-  Always start from scratch  Always strive for the first

Corporate vision-  to be a mainstream lifestyle home, creating a century-old AYD

Business philosophy-  Pursue the mutual growth of customers, partners, employees and the company

core value-  Integrity、pragmatism、collaboration、innovation

Brand view- Achieve a leading domestic and international national brand

Talent view- Only use quantity, re-use only by virtue, must use good cooperation

Service view- Sincerely warm employees and sincerely serve customers

Responsibility- Responsibility is bounded, responsibility is unbounded

Innovation view- Innovation is productivity

Learning view- Learning is competitiveness

Market view- Stay vitality to meet market challenges